AUTOMATIONSWITCH
OfficialProductivity

Google Ads MCP

by Google (googleads org)

Google's official Google Ads MCP. Manage Google Ads accounts via MCP, execute GAQL reads, and run secure two-phase mutations. 448 GitHub stars and 29 commits on main in the last 30 days.

448·6 tools·Released SEP 2025·Apache-2.0
npx -y google-ads-mcp
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Google's official Google Ads MCP. GAQL reads plus two-phase mutations for campaigns and budgets. 448 stars and 29 commits on main in the last 30 days.

Reviewed by M. Nouriel · MAY 2026

INSTALL THIS SERVER

Requires authenticationGoogle Ads OAuth credentials plus a developer token. Two-phase mutations require explicit operator approval before phase 2 commits.
{ "mcpServers": { "google-ads": { "command": "npx", "args": [ "-y", "google-ads-mcp" ], "env": { "GOOGLE_ADS_DEVELOPER_TOKEN": "YOUR_DEVELOPER_TOKEN", "GOOGLE_ADS_CLIENT_ID": "YOUR_OAUTH_CLIENT_ID", "GOOGLE_ADS_CLIENT_SECRET": "YOUR_OAUTH_SECRET", "GOOGLE_ADS_REFRESH_TOKEN": "YOUR_REFRESH_TOKEN" } } } }
PrereqSet up OAuth in the Google Ads API console; obtain a developer token. NPM: `google-ads-mcp`. Path: ~/Library/Application Support/Claude/claude_desktop_config.json (macOS).
{ "mcpServers": { "google-ads": { "command": "npx", "args": [ "-y", "google-ads-mcp" ], "env": { "GOOGLE_ADS_DEVELOPER_TOKEN": "YOUR_DEVELOPER_TOKEN", "GOOGLE_ADS_CLIENT_ID": "YOUR_OAUTH_CLIENT_ID", "GOOGLE_ADS_CLIENT_SECRET": "YOUR_OAUTH_SECRET", "GOOGLE_ADS_REFRESH_TOKEN": "YOUR_REFRESH_TOKEN" } } } }
{ "mcpServers": { "google-ads": { "command": "npx", "args": [ "-y", "google-ads-mcp" ], "env": { "GOOGLE_ADS_DEVELOPER_TOKEN": "YOUR_DEVELOPER_TOKEN", "GOOGLE_ADS_CLIENT_ID": "YOUR_OAUTH_CLIENT_ID", "GOOGLE_ADS_CLIENT_SECRET": "YOUR_OAUTH_SECRET", "GOOGLE_ADS_REFRESH_TOKEN": "YOUR_REFRESH_TOKEN" } } } }
{ "mcpServers": { "google-ads": { "command": "npx", "args": [ "-y", "google-ads-mcp" ], "env": { "GOOGLE_ADS_DEVELOPER_TOKEN": "YOUR_DEVELOPER_TOKEN", "GOOGLE_ADS_CLIENT_ID": "YOUR_OAUTH_CLIENT_ID", "GOOGLE_ADS_CLIENT_SECRET": "YOUR_OAUTH_SECRET", "GOOGLE_ADS_REFRESH_TOKEN": "YOUR_REFRESH_TOKEN" } } } }
{ "mcpServers": { "google-ads": { "command": "npx", "args": [ "-y", "google-ads-mcp" ], "env": { "GOOGLE_ADS_DEVELOPER_TOKEN": "YOUR_DEVELOPER_TOKEN", "GOOGLE_ADS_CLIENT_ID": "YOUR_OAUTH_CLIENT_ID", "GOOGLE_ADS_CLIENT_SECRET": "YOUR_OAUTH_SECRET", "GOOGLE_ADS_REFRESH_TOKEN": "YOUR_REFRESH_TOKEN" } } } }

6 TOOLS AVAILABLE

list_accounts
List Google Ads accounts visible to the credentials
Read
execute_gaql
Run a GAQL query against an account
Read
list_campaigns
List campaigns within an account
Read
preview_mutation
Preview a campaign or budget mutation (phase 1 of two-phase apply)
Admin
apply_mutation
Apply a previewed mutation (phase 2 of two-phase apply)
Admin
get_account_metrics
Retrieve high-level performance metrics for an account
Read

OUR ASSESSMENT

Strengths
  • Google official maintenance under googleads org.
  • 448 GitHub stars and Apache-2.0 license.
  • 29 commits on main in the last 30 days.
  • Two-phase mutation pattern adds an explicit operator approval boundary.
  • GAQL access matches the Google Ads CLI capability.
Weaknesses
  • Google Ads developer token required; new token requests take review time.
  • Mutation costs real ad spend; treat phase 2 as production action.
  • OAuth setup steeper than API-key flows.
Security Notes

OAuth credentials carry the connecting user permission scope. Use a service-account or dedicated user with the minimum Google Ads role required. apply_mutation commits ad-spend changes; gate behind explicit operator confirmation in production.

Best For

Marketing operators running Google Ads who want agents to triage performance and propose mutations; agencies managing multiple Google Ads accounts adopting agentic workflows; teams that want a strict approval boundary between agent-proposed and operator-applied changes.

TECHNICAL DETAILS

Language
typescript
Transport
stdio
Clients
Claude DesktopClaude CodeCursorVS CodeWindsurf
License
Apache-2.0
GitHub
npm
google-ads-mcp
Last Release
google-ads-mcp (npm latest)MAY 6, 2026
First Released
SEP 1, 2025

ADOPTION METRICS

// GitHub Stars
448

// Reading this448 stars on googleads/google-ads-mcp. 29 commits on main in the last 30 days.

// Popularity Rank
#2
Globally · #2 in Productivity

// Reading thisPairs with Notion, Atlassian, Asana, Trello, Salesforce, LinkedIn, Microsoft 365 in productivity. Adds paid-ads marketing surface that no other MCP in the directory covers.

SOURCES & VERIFICATION

We don't take any single directory's word for it. Before scoring, we cross-reference 5 public MCP sources, install the server ourselves against the clients we cover, and record when we last re-verified.

01
Discovered
Manual submission
First indexed MAY 6, 2026
02
Cross-referenced
5 directories
PulseMCP, MCP.so, Glama, Smithery, Official MCP Registry
03
Verified against
Claude Desktop, Cursor
Installed and tested across clients
04
Last re-checked
MAY 6, 2026
Weekly re-verification
// How other directories see it

The same server, 5 different lenses. We reconcile these signals into our editorial score, which is why our number sometimes diverges from a directory-aggregate star count.

SourceTheir ratingTheir star countTheir downloadsLast synced
AutomationSwitch This page4.5editorial448MAY 6, 2026
PulseMCP— unratedunavailableunavailableMAY 6, 2026
MCP.so— unratedunavailableunavailableMAY 6, 2026
Glama— unratedunavailableunavailableMAY 6, 2026
Smithery— unratedunavailableunavailableMAY 6, 2026
Official MCP Registry— unratedunavailableunavailableMAY 6, 2026

// Counts are directory-reported; we don't adjust them. Discrepancies usually come from different snapshot times or star-caching.

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