Marketers have access to a growing list of software and web-based platforms. These tools are collectively known as MarTech (marketing technology) and the tools that you select are your “MarTech stack.” MarTech stacks contain the
The Internet of Things (IoT) has already vastly changed the business landscape. It allows for a network of smart devices and technology to communicate, which improves efficiency and productivity. But the next step is including
Innovation can be a very confusing topic to decipher, and when exploring various types of innovation, you’ll quickly discover that the concept of innovation is used and applied in different ways depending on who you
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